94% of sales leaders struggle to deliver value. The fix isn’t a minor tweak, sales teams need to think of doing things differently.


Alleviate Your Prospecting Challenge with Tohoom

CRM helps you keep track of who you already know, but it doesn’t target who you need to know. A Gartner 2019 Agenda Poll in Gartner Top CSO Priorities for 2020 identified three priorities for chief sales officers (CSOs) in 2020 and prospecting was number two. The report goes on to explain that old prospecting methods are not producing effective leads and sales leaders need to start utilizing new strategies to deliver on constantly rising growth goals. So, how do sales leaders improve their prospecting strategies and increase revenue growth?

After years in sales leadership roles, Tohoom’s founder recognized this ongoing business challenge and created industry-based Prospecting Cloud solutions. Each solution is built on Tohoom’s Stakeholder Lifecycle Management™ System – a highly effective system that includes a proven methodology and cadence that helps solve the prospecting strategy challenge and rapidly grows your business.

In a side-by-side comparison of one organization’s sales team who adopted a Prospecting Cloud solution on Tohoom’s Stakeholder Lifecycle Management™ System versus a team of its peers who didn’t, the team that used the solution experienced a 5x higher growth improvement rate.

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Salesforce selects Tohoom for its prestigious Accelerate Program

Gartner’s 2020 CSO Priorities

Sales Manager Effectiveness

Prospecting & Early Opportunity Management


Sales teams can use Tohoom’s proven Prospecting Cloud solutions to meet the Gartner CSO priorities and gain the revenue growth they desire.

Our Industry-Based Solutions 

Prospecting Cloud-B2B

Created for all organizations looking to rapidly grow their business and relationships via targeted prospecting. Through a proven methodology, Tohoom’s B2B Prospecting Cloud solution helps sales teams continuously cultivate and close large, profitable deals – quarter over quarter.

Prospecting Cloud-Supplier

A complete CRM solution designed specifically for automotive suppliers. By providing the tools to get more RFQs and respond to them more quickly and accurately, Tohoom’s Auto Suppliers Prospecting Cloud solution helps expand into new divisions, sites, programs, & platforms and sell to new OEMs or Tiers.


Increases Sales

Drive increased revenue year-over-year

Targets the Right Contacts

Find and validate the title of the most important stakeholder at your targeted clients

Delivers Real-Time AI

Gain real-time AI about known and Connected stakeholders by rep, VP, territory, etc. and drill down into details

Creates an Effective Prospecting Strategy

Solve the prospecting strategy problem once and for all

Easy to Use

Minimal to no training required for your existing sales force

Provides Details for Sales Leaders

Enables your sales leaders to validate, track & inspect stakeholder selling

Spotlight Article: AI-Enabled Sales Tools Spotlight Data Needs

Customer Business Outcome:

SAP Utilizing B2B Prospecting Cloud on Tohoom’s Lifecycle Management System™

Business Challenge

  •   SAP has a matrix sales organization with many potential economic buyers
  •   With so many reps calling on a single customer, no rep felt accountable to proactively reach out to the economic buyers
  •   Competitors were getting to the economic buyers and SAP was losing business without knowing until the deal was already lost

Achieved Capabilities

  •   Tohoom quickly targeted the top four economic buyers the SAP reps needed to be calling on
  •   Tohoom set up a cadence for the reps to Find, Connect & Collaborate with their Hooms over the course of the fiscal year
  •   One accountable rep was identified per Hoom so that everyone knew who was responsible for Finding and Connecting with the Hoom

Business Outcome

  •   When the program started 14% of Hooms had been contacted by one team’s sales force. Within a year 86% of the Hooms had been contacted
  •   During the two-year period, the results were measured, revenue growth for the targeted Hooms was 700%. By way of comparison, this grow was 5x greater than the next comparable sales team

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Improving Your Prospecting Strategy?

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